About Yasmeen Turayhi.

After taking 200 software products & features to market across various growth stages from seed stage to series d & acquisition, I've created a set of tools to help anyone bring their product to market.

What People Say

“Great work on your content strategy! After reading your blog posts, then taking your e-course, and buying your book on Amazon, I have a good feel for what you’re about. Your content is excellent”. - Amy B. CEO, and Founder

“Hey, Literally just spent this past weekend reading your book and ended up highlighting and bracketing and underlining the entire book, it describes my past two years trying to install and articulate the Product Marketing department at a late-stage startup. Awesome work.”
-Danny

“Yasmeen, For years, I’ve coached my teams on the field of product marketing by recommending a handful of books (from Marty Cagan’s “Inspired” to the classic, Crossing the Chasm). Your book leapfrogs to the top of that list...you present the core underpinnings of our function in such a digestible way. Well done and thank you.”
- John, ex-Google, Disney

"Your simple breakdown of Product Marketing has helped me formulate audience research in preparation for products I'm shipping this quarter. I'm looking forward to seeing your updates."
- Amit